Upholstery & Antique Rental
Capella Upholstery
An Anchorage upholstery craftsman who also rents antique Victorian furniture.
The project
Upholstery is a before-and-after business. You cannot describe a rebuilt frame or a re-covered Victorian sofa and have it land, so the site leads with a slider you drag across the two states, and repeats that across all eight categories Alberto works in: automotive, marine, aviation, medical and residential.
There are really two businesses here. The upholstery work and a catalog of twelve antique pieces he rents out for weddings, shoots and staging, each with its own pricing. They get separate sections rather than being flattened into one, because someone hiring a craftsman and someone renting a sofa for a Saturday are not the same visitor.
What we built
Before-and-after sliders across 8 service categories
Antique rental catalog, 12 pieces with pricing
"Visualize It" AI fabric preview
Six pages with on-page SEO